The effervescent tablet market size is projected to grow by $4.55B with a CAGR of 5.12% during the forecast period 2021 to 2026, according to a report by Technavio. The growing competition in the market is compelling vendors to adopt various growth strategies such as promotional activities and spending on advertisements to improve the visibility of their services.
Increasing adoption of effervescent tablets among the aging population is one of the key factors driving market growth. This is due to the growing awareness among people of health-related products such as nutritional supplements. Furthermore, there is a rapid increase in the aging population, the signs of anti-aging include wrinkles, dark spots, dark circles, hyperpigmentation, and uneven skin tones.
As a result, manufacturers of anti-aging products have started producing specific effervescent tablets for natural supplements like vitamin C to address the growing demand. These products can stimulate collagen production and are important for youthful skin. In addition, effervescent tablets are usually taken to complement various required nutrients which include vitamin D, calcium, iron, vitamin C, and others. Hence, these factors are expected to drive market growth during the forecast period.